See; you have a valid point in theory WM280; QuickBooks does advance their offering but what they've done here instead of giving you the option to do what your looking to do here is they have conveniently found a way to sell you the option to buy checks from them and add your logo (with a nice fee of $10 for the setup!).  Intuit, like the rest of corporate America has found and will continue to find ways to charge you fees for everything you either used to get included with the service or you could have done on your own (like adding a logo to your checks back in the QuickBooks desktop days).  Want a nice looking customized invoice?!  Screw you; pay us.  Want to add a logo to your check?!  Screw you; pay us.  Intuit is no better than the mafia.