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She has the answer.
The other answers suggesting it's the browser cache are COMPLETELY WRONG. This is an error message that is written into the program. putting the word pledge. in the brackets - gets the word pledge in the subject line without printing the word pledge.
Why on earth would QBO force the use of the template name or the number in the subject anyway. Let the user decide what they want in the subject. Also, some instructions as to what field types are available to use throughout the message would be useful.
My bigger pet peeve is why isn't the email custom to just that custom template. BEWARE, if you change the verbiage in the email for the custom template you are working on it CHANGES it for all of them. The email is NOT CUSTOM.