Intuit's Online Push Leaves Complex Businesses Behind

Intuit seems determined to migrate all users to online platforms. However, for businesses with complex needs, even Desktop Enterprise falls short. The online version of QuickBooks, on the other hand, appears designed for extremely simple operations.

Upgrading to a more robust accounting solution, like an ERP, can be prohibitively expensive. Even with Enterprise QuickBooks, businesses may need to spend an additional $50,000 per month on add-ons to manage their operations.

Intuit's reliance on outdated technology limits its ability to provide advanced features. While they claim to maintain desktop software, there's a constant threat of discontinuation, which could severely impact millions of businesses.

By prioritizing online solutions, Intuit risks alienating mid-sized companies that require powerful tools but aren't ready for a full-scale ERP.

I feel like those ads are just one of the many things they do with the desktop software to purposefully annoy you into switching.