@ElaineTay-TGW wrote:
Definitely longevity and depth. It's important to me that the branches of my business support the core message of my brand. Not to mention profitability, that's always good.
Hey @ElaineTay-TGW - so smart! Would love to hear more about how and where you chose to expand, or branch off. What led you in a new direction, and how did you ensure that it was all in service of your core business?
