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Talk about your business
Wow, @Shahji - thanks for that amazing list!! You make a great point about how online marketplaces reduce contact between producer and consumer, thereby limiting the opportunity to develop relationships and loyalty among a niche customer base. For many small businesses, that personal touch is a huge value add.
@SarahGonzales just wrote a fantastic piece on the evolving fashion industry that addresses this very issue. In fact, all this month in QB Community we are discussing the many ways technology has shifted the way we do business, and online selling/reselling certainly qualifies!